What Are Missed Leads Costing Your Firm?

Every unanswered call and after-hours inquiry is a case that hires someone else. Put in your numbers — the math is shown transparently below.

Your numbers

Industry studies put missed + after-hours calls at 30-50% for most firms.

The math

Missed leads / month
Cases lost / month (missed × close rate)
Revenue lost / month
AI assistant recovers (conservative 30% of missed leads)
Revenue recovered / month
Recovered / year
Est. ROI vs ~$500/mo AI assistant

Assumptions (deliberately conservative): an AI intake assistant answers instantly 24/7 and recovers only 30% of currently-missed leads; those recovered leads close at your normal close rate. Formula: recovered revenue = leads × missed% × 0.3 × close% × case value.

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